UGC Creator · Running · Coaching · Storytelling
Real life.
Real movement.
Real stories.
Authentic content for brands that inspire people to move, explore, and keep going.
01 / What I do
Content built to feel real.
I create authentic user-generated content that helps brands connect with people through real experiences, relatable storytelling, and products in action.
Running & Fitness
Running shoes, apparel, training gear, product demonstrations, and everyday athlete experiences.
Burn Bootcamp Trainer
Class demonstrations, strength and conditioning coaching, workout energy, training gear, and the routines behind showing up and getting stronger.
Lifestyle & Product Content
Natural product showcases, first impressions, authentic reviews based on real use, and lifestyle videos.
Purpose-Driven Storytelling
Content centered on perseverance, OCD awareness, personal growth, and using running to navigate life's challenges.
02 / My story
More than the miles.
I'm Adam Hettel, an ultra runner and TikTok creator sharing my journey of using endurance running to navigate life with OCD.
Through running, nature, and perseverance, I want to encourage others to keep moving forward and remind them that they don't have to face life's challenges alone.
I bring that same honesty into my content, partnering with brands that fit naturally into my life, my training, and the classes I coach.
My mission
To create content that feels genuine, tells a story, and inspires people to take their next step.
03 / Why partner with me
Real experiences. Genuine connection.
- Authenticity firstContent grounded in real experiences rather than overly scripted promotions.
- A focused nicheRunning, fitness, group training, and lifestyle content.
- A meaningful storyA personal mission that brings purpose and emotional depth to my content.
- Brand-focused creativityVideos designed to introduce products naturally and communicate their value.
- Flexible collaborationsOpportunities to discuss UGC deliverables, organic social content, and paid advertising usage.
04 / The process
Simple from start to finish.
Let's connect
Tell me about your brand, product, audience, and campaign goals.
Create the content
We'll agree on a concept, deliverables, timeline, and creative direction.
Deliver & collaborate
Receive the agreed content, with usage rights and any revisions defined in advance.
05 / Let's work together
Have a brand that belongs on the journey?
I'd love to hear about your next campaign and explore how we can create something meaningful together.
Email Adam ↗